Publications
Publications
- November 1994 (Revised March 1996)
- HBS Case Collection
Pepsi's Regeneration, 1990-1993
By: David A. Garvin and Donald N. Sull
Abstract
Craig Weatherup, the president and CEO of Pepsi Cola, leads a change process that completely transforms his company. It includes a new vision, operating philosophy, strategy, and organizational structure. He also introduces process improvement techniques and builds new performance metrics around these processes and the newly desired behaviors.
Keywords
Transformation; Leading Change; Growth and Development Strategy; Management Systems; Standards; Organizational Structure; Outcome or Result; Performance Improvement; Problems and Challenges; Food and Beverage Industry
Citation
Garvin, David A., and Donald N. Sull. "Pepsi's Regeneration, 1990-1993." Harvard Business School Case 395-048, November 1994. (Revised March 1996.)