Publications
Publications
- October 1994
- HBS Case Collection
American Airlines' Value Pricing (C)
By: Alvin J. Silk and Jamie Harper
Abstract
Designed as a follow-up to American Airlines' Value Pricing (A).
Keywords
Citation
Silk, Alvin J., and Jamie Harper. "American Airlines' Value Pricing (C)." Harvard Business School Supplement 595-037, October 1994.