Publications
Publications
- November 1986 (Revised August 1989)
- HBS Case Collection
Paul Revere Insurance Co. (A)
Abstract
The Paul Revere Insurance Co. lost its number one position in disability insurance, its main product, and formulated a strategy to regain the lead through a comprehensive quality improvement effort. The case describes the forces influencing the strategic direction of this effort, its structure, and its process over a two-and-a-half-year period. Many issues are raised regarding the design of quality improvement efforts, their implementation, and the continual efforts that must be devoted to them if they are to be an ongoing process. Situation-specific factors relating to this case are explored to determine to what extent this company's method can be duplicated by other service firms. May be used in a comparative analysis of the quality improvement analysis described in Florida Power & Light's Quality Improvement Program.
Keywords
Citation
Hart, Christopher. "Paul Revere Insurance Co. (A)." Harvard Business School Case 687-013, November 1986. (Revised August 1989.)