Publications
Publications
- March 1993 (Revised June 1993)
- HBS Case Collection
McCaw Cellular Communications, Inc. (B)
Abstract
Describes McCaw Cellular Communications, Inc.'s investment decision and strategic plans in 1990, following the situation in the (A) case. Outlines the competitive situation in other types of mobile communications in the United States and the United Kingdom in 1991.
Keywords
Risk and Uncertainty; Communication Technology; Competition; Mobile Technology; Telecommunications Industry; United Kingdom; United States
Citation
Teisberg, Elizabeth O., Chris Shumway, and Sharon L. Rossi. "McCaw Cellular Communications, Inc. (B)." Harvard Business School Supplement 793-050, March 1993. (Revised June 1993.)