Publications
Publications
- November 1993
- HBS Case Collection
Edgar J. Scherick Associates
Abstract
Edgar Scherick, a leading television movie producer, must determine whether fact-based movies garner higher Nielsen ratings than fictional movies. Scherick has data for all 1992 TV movies broadcast on major networks. Ultimately, Scherick must decide whether it is worthwhile to pay for the option for the rights to fact-based movies.
Keywords
Citation
Wu, George. "Edgar J. Scherick Associates." Harvard Business School Case 894-001, November 1993.