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  • June 1987 (Revised August 1988)
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American Bank

By: Robert S. Kaplan
  • Format:Print
  • | Pages:20
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Abstract

American Bank is developing a new system to compute product costs. The deregulated, more competitive environment for commercial banks has created both problems and opportunities for banking operations. In order to price existing products and assess the desirability of new product introduction, a system is needed to estimate the demands that each banking product places on the organization's resources.

Keywords

System; Consolidation; Commercial Banking; SWOT Analysis; Fair Value Accounting; Cost Management; Price; Banking Industry; North and Central America; United States

Citation

Kaplan, Robert S. "American Bank." Harvard Business School Case 187-194, June 1987. (Revised August 1988.)
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About The Author

Robert S. Kaplan

Accounting and Management
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Related Work

    • November 1988
    • Faculty Research

    American Bank, Teaching Note

    By: Robert S. Kaplan
Related Work
  • American Bank, Teaching Note By: Robert S. Kaplan
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