Publications
Publications
- October 2001
- HBS Case Collection
Transforming Singapore's Public Libraries
By: Roger H. Hallowell, Neo Boon Siong and Carin-Isabel Knoop
Abstract
The Singapore Public Library system was transformed from being mediocre at best to world class using information technology, progressive human resources management, and marketing approaches unusual for governmental agencies.
Keywords
Nonprofit Organizations; Marketing Strategy; Information Technology; Transformation; Books; Human Resources; Government and Politics; Public Administration Industry; Singapore
Citation
Hallowell, Roger H., Neo Boon Siong, and Carin-Isabel Knoop. "Transforming Singapore's Public Libraries." Harvard Business School Case 802-009, October 2001.