Publications
Publications
- April 2003
- HBS Case Collection
Sunk Costs: The Plan to Dump the Brent Spar (A)
Abstract
This case explores the conflict between Shell Oil and Greenpeace over Shell's plans to sink the aging Brent Spar oil platform in the North Atlantic. It details the tactics Greenpeace employed and examines Shell's responses.
Keywords
Alliances; Crisis Management; Environmental Sustainability; Mining Industry; Energy Industry; North America
Citation
Watkins, Michael D., and Samuel Passow. "Sunk Costs: The Plan to Dump the Brent Spar (A)." Harvard Business School Case 903-010, April 2003.