Publications
Publications
- August 2003 (Revised September 2003)
- HBS Case Collection
Tower Software
Abstract
Tower Software (TS) is a publicly traded corporation engaged in multiple facets of the computer software business. Its flagship product, TS SERVE, is a successful proprietary network operating system. TS also develops and sells applications software for word processing, e-mail, spreadsheets, image manipulation, and home banking. TS is developing software tools that can be used to write programs for data manipulation on internal company intranets. TS's newest offering is TS-NET, an online service that combines TS's Columbus 3.0 Internet browser with original content and links to TS's airline, hotel, and rental car reservation site, GoNow.com. TS hopes that TS-NET will become a popular portal site from which users would initiate electronic commerce and banking transactions.
Keywords
Citation
Bagley, Constance E. "Tower Software." Harvard Business School Case 804-047, August 2003. (Revised September 2003.)