Publications
Publications
- June 2004 (Revised November 2004)
- HBS Case Collection
Microsoft in 2004
By: Michael G. Rukstad, David B. Yoffie, Brian DeLacey and Deborah Freier
Abstract
Surveys Microsoft's expansion into new businesses, such as mobile and embedded devices, home and entertainment, and business solutions, as it faces challenges due to size and maturity and outside threats from Linux and Google. A rewritten version of an earlier case.
Keywords
Competitive Advantage; Applications and Software; Expansion; Growth and Development Strategy; Information Technology Industry; Washington (state, US)
Citation
Rukstad, Michael G., David B. Yoffie, Brian DeLacey, and Deborah Freier. "Microsoft in 2004." Harvard Business School Case 704-508, June 2004. (Revised November 2004.)