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  • June 2005 (Revised January 2006)
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Microsoft in 2005

By: David B. Yoffie, Darmesh M Mehta and Rudina I Seseri
  • Format:Print
  • | Pages:29
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Abstract

Focuses on Microsoft's strategy for sustaining competitive advantage in the global software industry. Also, explores Microsoft's history and its current position, as it tries to diversify its product and service revenue streams.

Keywords

Diversification; Business History; Marketing Strategy; Competitive Advantage; Applications and Software; Globalized Markets and Industries; Information Technology Industry

Citation

Yoffie, David B., Darmesh M Mehta, and Rudina I Seseri. "Microsoft in 2005." Harvard Business School Case 705-505, June 2005. (Revised January 2006.)
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About The Author

David B. Yoffie

Strategy
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