Publications
Publications
- June 2006 (Revised April 2007)
- HBS Case Collection
Howard Schultz: Building Starbucks Community
By: William W. George and Andrew N. McLean
Abstract
In 2006, Howard Schultz reflects on his leadership at Starbucks in light of its continued growth plans. Provides information on the leadership development of the protagonist, tracing his youth and education, his early business career, his acquisition of Starbucks, and its subsequent massive growth. Raises questions about leadership styles, the role of a self-authored life story in leadership, and the qualities that attract, retain, and deploy complementary management talent.
Keywords
Education; Biography; Leadership; Leadership Development; Leadership Style; Growth and Development Strategy; Personal Development and Career
Citation
George, William W., and Andrew N. McLean. "Howard Schultz: Building Starbucks Community." Harvard Business School Case 406-127, June 2006. (Revised April 2007.)