Publications
Publications
- September 2006 (Revised August 2007)
- HBS Case Collection
Ricardo Software
Abstract
Engineer John Harrison must determine why motorcycle racer Marco Presto does not feel that his motorcycle is providing enough power as it comes out of corners. Harrison uses engine simulation software to help him in his work.
Keywords
Citation
McAfee, Andrew P. "Ricardo Software." Harvard Business School Case 607-019, September 2006. (Revised August 2007.)