Publications
Publications
- December 2006 (Revised December 2008)
- HBS Case Collection
Wireless Generation
Abstract
Reflecting on an innovative joint venture that his company executed with a public school district in 2004, the CEO of Wireless Generation, a five-year-old, privately held educational technology company, is contemplating the company's product development strategy in 2006. Highlights the strengths and limitations of developing products for public sector organizations in markets created by legislation, as well as the opportunities and challenges of developing a product for mass distribution in partnership with one client. Also provides an overview of approaches to teaching literacy in grades kindergarten through third grade, as well as the assessment and accountability landscape in U.S. public education.
Keywords
Joint Ventures; Education; Government Legislation; Growth and Development Strategy; Product Development; Business and Government Relations; Education Industry
Citation
Childress, Stacey M., and Sophie Elizabeth Lippincott. "Wireless Generation." Harvard Business School Case 307-049, December 2006. (Revised December 2008.)