Publications
Publications
- February 2007 (Revised February 2009)
- HBS Case Collection
A Differentiation Strategy at ASDA
By: David E. Bell and Nitin Sanghavi
Abstract
The Wal-Mart CEO has challenged his company to do more to help mankind. The British subsidiary, ASDA, is reviewing its activities in the environment/social arena.
Keywords
Business Subsidiaries; Trends; Values and Beliefs; Leadership Style; Growth and Development Strategy; Corporate Social Responsibility and Impact; Food and Beverage Industry; Retail Industry
Citation
Bell, David E., and Nitin Sanghavi. "A Differentiation Strategy at ASDA." Harvard Business School Case 507-047, February 2007. (Revised February 2009.)