Publications
Publications
- June 2007
Congruence Model Tutorial
By: Christopher Marquis and Alison Comings
Abstract
Utilizes Beer & Tushman's SMA: Microelectronic Products Division (A) case to explore O'Reilly and Tushman's congruence model. Participants learn about the model through a series of video presentations and become familar with the problems facing SMA through an interactive caselet. They then are given the chance to test their facility with the congruence model by answering a series of questions in which they diagnose the problem of, and prescribe treatment for, SMA.
Keywords
Citation
"Congruence Model Tutorial." Harvard Business School Tutorial 407-703, June 2007.