Publications
Publications
- December 2008 (Revised June 2009)
- HBS Case Collection
Lapdesk Goes Global - Africa First
Abstract
Shane Immelman, founding CEO of the Lapdesk Company of South Africa, is facing a number of challenges in taking Lapdesk from South Africa and into the rest of the African continent. How should the African strategy be different from that of South Africa? What is the appropriate structure?
Keywords
Citation
Isenberg, Daniel J. "Lapdesk Goes Global - Africa First." Harvard Business School Case 809-066, December 2008. (Revised June 2009.)