Publications
Publications
- February 1991
- HBS Case Collection
George B.H. Macomber Co.--1990
Abstract
Details a fledgling president's attempt to build an information systems and manage the expertise base of the firm. Intrigued by the potential information technology holds for the construction industry, this general contractor has initiated the overhaul of the firm's information systems, in order to be ready for the "information wave" in the future. Meanwhile, the recession has created new stresses on the core competence of its quality estimating department. Macomber is trying to decide how best to manage the estimating department and what tools will aid in ensuring the future strength of the expertise base. Focuses on the need to understand the nature of expertise in the broader perspective of forming a strategic information-based company.
Keywords
Citation
Sviokla, John J., and Audris Wong. "George B.H. Macomber Co.--1990." Harvard Business School Case 191-120, February 1991.