Publications
Publications
- April 2010
- HBS Case Collection
The Globalization of East Asian Pop Music (TN)
By: Jordan I. Siegel
Abstract
Teaching Note for 708479.
Keywords
Music Entertainment; Business Strategy; Profit; Expansion; Globalization; Culture; East Asia; United States
Citation
Siegel, Jordan I. "The Globalization of East Asian Pop Music (TN)." Harvard Business School Teaching Note 710-481, April 2010.