Publications
Publications
- 2010
- Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge
Simplified Nutrition Guidelines to Fight Obesity
By: Jason Riis and Rebecca Ratner
Keywords
Citation
Riis, Jason, and Rebecca Ratner. "Simplified Nutrition Guidelines to Fight Obesity." In Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge. Edited by Rajeev Batra, Punam Anand Keller, and Victor J. Strecher. Armonk, NY: M.E. Sharpe, 2010.