Publications
Publications
- November 2010 (Revised October 2011)
- HBS Case Collection
Oriflame S.A. (A)
By: David F. Hawkins, Karol Misztal and Daniela Beyersdorfer
Abstract
A direct-selling cosmetics company involved in emerging markets exhibits significant foreign exchange risk exposure and profitability swings in the wake of the 2008 financial crisis. Students must review the company's use of derivative instruments and other hedging techniques to establish whether it pursues the right FX risk mitigation strategy.
Keywords
Accounting; Financial Crisis; Currency Exchange Rate; Financial Strategy; Investment; Management Analysis, Tools, and Techniques; Risk Management; Emerging Markets; Beauty and Cosmetics Industry
Citation
Hawkins, David F., Karol Misztal, and Daniela Beyersdorfer. "Oriflame S.A. (A)." Harvard Business School Case 111-050, November 2010. (Revised October 2011.)