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June 2012
Teaching Note
HBS Case Collection
Sephora Direct: Investing in Social Media, Video, and Mobile (TN)
By:
Elie Ofek
Format:
Print
|
Language:
English
|
Pages:
35
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Citation
Ofek, Elie. "Sephora Direct: Investing in Social Media, Video, and Mobile (TN) ." Harvard Business School Teaching Note 512-107, June 2012.
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About The Author
Elie Ofek
Marketing
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More Publications
More from the Author
May 2024
Faculty Research
Pricing Strategy and Channels of Distribution: Where Value Delivery and Value Capture Intersect
By:
Elie Ofek
May 2024
Faculty Research
Lowe’s: Improving the Total Home Strategy
By:
Elie Ofek
, K. Shelette Stewart and Alicia Dadlani
May 2024
Faculty Research
21Seeds: Taking Shots at Breakout Growth
By:
Julian De Freitas
and
Elie Ofek
More from the Author
Pricing Strategy and Channels of Distribution: Where Value Delivery and Value Capture Intersect
By: Elie Ofek
Lowe’s: Improving the Total Home Strategy
By: Elie Ofek, K. Shelette Stewart and Alicia Dadlani
21Seeds: Taking Shots at Breakout Growth
By: Julian De Freitas and Elie Ofek