Publications
Publications
- October 1994
- HBS Case Collection
Isuzu Motors, Ltd.: Cost Creation Program
Abstract
Describes the various value engineering techniques used by Isuzu. Shows how Isuzu reduces the cost of its products while increasing their functionality within the constraints of a target cost.
Keywords
Citation
Cooper, Robin, and Takeo Yoshikawa. "Isuzu Motors, Ltd.: Cost Creation Program." Harvard Business School Case 195-054, October 1994.