Publications
Publications
- May 2014 (Revised January 2015)
- HBS Case Collection
Gastón Acurio: A Recipe for Success
By: Anat Keinan, Michael Norton, German Echecopar and Cintra Scott
Abstract
Gastón Acurio, star chef and restaurateur from Peru, must decide whether and how to adapt his signature Peruvian cuisine to local tastes as he opens restaurants in new countries.
Citation
Keinan, Anat, Michael Norton, German Echecopar, and Cintra Scott. "Gastón Acurio: A Recipe for Success." Harvard Business School Case 514-014, May 2014. (Revised January 2015.)