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  • April 1995 (Revised September 1997)
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  • HBS Case Collection

Frito-Lay, Inc.: A Strategic Transition, 1987-1992 (Abridged)

By: Lynda M. Applegate
  • Format:Print
  • | Pages:24
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Abstract

A new CEO must take action to return the company to profitability, to clarify the vision, and then to build the infrastructure (human, capital, and information) needed to support the long-term change in strategy and organization. The case provides a rich description of the evolutionary nature of the vision for change and the development of the organizational and information infrastructure needed to support it. The company institutes changes in structure, management systems, people, and processes in a second round of organizational change initiatives--this time more radical in nature.

Keywords

Organizational Change and Adaptation; Change Management; Leading Change; Information Technology; Adaptation; Technology Adoption; Manufacturing Industry; Food and Beverage Industry

Citation

Applegate, Lynda M. "Frito-Lay, Inc.: A Strategic Transition, 1987-1992 (Abridged)." Harvard Business School Case 195-238, April 1995. (Revised September 1997.)
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About The Author

Lynda M. Applegate

Entrepreneurial Management
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  • Andonix: Building Businesses in Turbulent Times By: Lynda M. Applegate and Ankita Panda
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