Publications
Publications
- November 2014
- HBS Case Collection
BRAC in 2014
By: Tarun Khanna, Rachna Tahilyani, Reeti Roy and Aldo Sesia
Abstract
In the early 1970s BRAC was a startup nongovernmental organization (NGO) working in Bangladesh. By 2014, it was the world's largest NGO. It had a strong presence in Bangladesh and had begun to deliver social development programs in nine other countries. Its founder and chairperson Fazle Hasan Abed was knighted in 2010 by the British Crown for his service in reducing poverty. The organization took a holistic approach to alleviating poverty, which depended on providing the poor with a portfolio of services including education, agriculture development, healthcare, community empowerment, and microfinance. Around 70% of the funding to deliver BRAC's development programs and services came from its own for-profit social enterprises. The case study allows students to examine the organization's evolution and its business model.
Keywords
BRAC; Bangladesh; NGO; Strategy; Business Model; Business Organization; Social Entrepreneurship; Innovation and Management; Growth and Development Strategy; Social Enterprise; Social Issues; Poverty; Bangladesh
Citation
Khanna, Tarun, Rachna Tahilyani, Reeti Roy, and Aldo Sesia. "BRAC in 2014." Harvard Business School Case 715-414, November 2014.