Publications
Publications
  • April 2012
  • Article
  • Journal of Marketing Research (JMR)

The Impact of Relative Standards on the Propensity to Disclose

By: Alessandro Acquisti, Leslie K. John and George Loewenstein
  • Format:Print
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Citation

Acquisti, Alessandro, Leslie K. John, and George Loewenstein. "The Impact of Relative Standards on the Propensity to Disclose." Journal of Marketing Research (JMR) 49, no. 2 (April 2012): 160–174.

About The Author

Leslie K. John

Negotiation, Organizations & Markets
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