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Publications
Publications
  • 2015
  • Chapter
  • The Cambridge Handbook of Consumer Psychology

The Consumer Psychology of Online Privacy: Insights and Opportunities from Behavioral Decision Theory

By: Leslie K. John
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Citation

John, Leslie K. "The Consumer Psychology of Online Privacy: Insights and Opportunities from Behavioral Decision Theory." In The Cambridge Handbook of Consumer Psychology, edited by Michael I. Norton, Derek D. Rucker, and Cait Lamberton. New York: Cambridge University Press, 2015.
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About The Author

Leslie K. John

Negotiation, Organizations & Markets
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More from the Author

    • March 2022
    • Marketing Letters

    When Less Is More: Consumers Prefer Brands that Donate More in Relative versus Absolute Terms

    By: Elizabeth A. Keenan, Anne V. Wilson and Leslie K. John
    • February 2022
    • Preventative Medicine Reports

    Sugar-sweetened Beverage Purchases and Intake at Event Arenas with and without a Portion Size Cap

    By: Sheri Volger, James Scott Parrott, Brian Elbel, Leslie K. John, Jason P. Block, Pamela Rothpletz-Puglia and Christina A. Roberto
    • November 2021
    • Psychological Science

    A Salient Sugar Tax Decreases Sugary Drink Buying

    By: Grant E. Donnelly, Paige Guge, Ryan Howell and Leslie John
More from the Author
  • When Less Is More: Consumers Prefer Brands that Donate More in Relative versus Absolute Terms By: Elizabeth A. Keenan, Anne V. Wilson and Leslie K. John
  • Sugar-sweetened Beverage Purchases and Intake at Event Arenas with and without a Portion Size Cap By: Sheri Volger, James Scott Parrott, Brian Elbel, Leslie K. John, Jason P. Block, Pamela Rothpletz-Puglia and Christina A. Roberto
  • A Salient Sugar Tax Decreases Sugary Drink Buying By: Grant E. Donnelly, Paige Guge, Ryan Howell and Leslie John
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