Publications
Publications
- August 2017
- HBS Case Collection
Data-driven Manufacturing: The Kutesmart System
By: Willy Shih and Nancy Hua Dai
Abstract
The data-driven manufacturing system at this Chinese bespoke mens' suit manufacturer illustrates the use of information technology to support mass customization in a largely manual production environment. It contrasts sharply with some of the Industrie 4.0 automation-heavy approaches taken in some Western companies. Thus the case seeks to unpack the essence of a data-driven mass customization approach that is more suited to small and medium enterprises.
Keywords
Manufacturing; Garment Manufacturing; Mass Customization; Data-driven Management; Data-driven Manufacturing; Operations; Production; Product; Customization and Personalization; Apparel and Accessories Industry; Manufacturing Industry; China
Citation
Shih, Willy, and Nancy Hua Dai. "Data-driven Manufacturing: The Kutesmart System." Harvard Business School Case 618-005, August 2017.