Publications
Publications
- 2013
Advanced Leadership Pathways: General Gale Pollock and Services for the Vision Impaired
By: Rosabeth M. Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins
Abstract
In July 2012, retired United States Army Major General Gale Pollock created Elevivo, a venture that worked on developing a comprehensive disease management software system to support the growing number of visually impaired individuals by providing them with tailored information for how to create and sustain a high quality of life despite vision loss. As a first time entrepreneur, Pollock was continuously frustrated with the slow pace of process. She also faced a number of challenges, including personal setbacks, financing concerns, large institutional deficiencies within the existing medical infrastructure, and a need to shift her business model. Pollock had an unwavering commitment to the development and adoption of the system.
Keywords
Disease Management; Health; Health Care and Treatment; Education; Information Technology; Insurance; Entrepreneurship; Leadership; Information Technology Industry; Health Industry; United States
Citation
Kanter, Rosabeth M., Juliane Calingo Schwetz, and Patricia Bissett Higgins. "Advanced Leadership Pathways: General Gale Pollock and Services for the Vision Impaired." Harvard Business Publishing Case 314-029, 2013.