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Publications
Publications
  • 2019
  • Working Paper

The Customer Journey as a Source of Information

By: Nicolas Padilla, Eva Ascarza and Oded Netzer
  • Format:Print
  • | Language:English
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Citation

Padilla, Nicolas, Eva Ascarza, and Oded Netzer. "The Customer Journey as a Source of Information." Working Paper, June 2019.

About The Author

Eva Ascarza

Marketing
→More Publications

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More from the Authors
  • Managing Customer Retention at Teleko By: Eva Ascarza
  • Artea Dashboard and Targeting Policy Evaluation By: Ayelet Israeli and Eva Ascarza
  • Managing Customer Retention at Teleko By: Eva Ascarza
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