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  • September 3, 2020
  • Article
  • Harvard Business Review (website)

How to Measure a Company's Real Impact

By: Ronald Cohen and George Serafeim
  • Format:Electronic
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Abstract

Impact transparency will reshape capitalism. By shifting the pursuit of profit away from negligently creating problems to purposefully creating valuable solutions for the world, it will redefine success, so that its measure is not just money, but the positive impact we make during our lives.

Keywords

Impact; Impact Investing; Impact Measurement; Impact Investment; Impact Investment Funds; Accountability; Accounting Information; Corporate Performance; Sustainability; Social Impact; Capitalism; Accounting; Corporate Accountability; Performance; Measurement and Metrics; Social Enterprise; Society

Citation

Cohen, Ronald, and George Serafeim. "How to Measure a Company's Real Impact." Harvard Business Review (website) (September 3, 2020).
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About The Author

George Serafeim

Accounting and Management
→More Publications

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  • Sustainable Product Management at Solvay By: George Serafeim
  • Which Corporate ESG News Does the Market React To? By: George Serafeim and Aaron Yoon
  • Climate Solutions Investments By: Alex Cheema-Fox, George Serafeim and Hui (Stacie) Wang
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