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  • May 2012
  • Article
  • Harvard Business Review

Do Social Deal Sites Really Work?

By: Marco Bertini, Luc Wathieu, Betsy Page Sigman and Michael I. Norton
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Citation

Bertini, Marco, Luc Wathieu, Betsy Page Sigman, and Michael I. Norton. "Do Social Deal Sites Really Work?" Harvard Business Review 90, no. 5 (May 2012): 139–141.
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About The Authors

Marco Bertini

Marketing
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Michael I. Norton

Negotiation, Organizations & Markets
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    Carbon Footprinting and Pricing under Climate Concerns

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More from the Authors
  • When Alterations Are Violations: Moral Outrage and Punishment in Response to (Even Minor) Alterations to Rituals By: Daniel H. Stein, Juliana Schroeder, Nicholas M. Hobson, Francesca Gino and Michael I. Norton
  • Consumers Value Effort over Ease When Caring for Close Others By: Ximena Garcia-Rada, Mary Steffel, Elanor F. Williams and Michael I. Norton
  • Carbon Footprinting and Pricing under Climate Concerns By: Marco Bertini, Stefan Buehler, Daniel Halbheer and Don Lehmann
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