Publications
Publications
  • June 2022
  • Case
  • HBS Case Collection

Can Goodr Fight Food Insecurity at Scale?

By: Daniel Isenberg and William R. Kerr
  • Format:Print
  • | Language:English
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Abstract

Jasmine Crowe founded Goodr to redirect food waste to people in need. Now a profitable enterprise, she’s searching for Series A funding and encountering pushback. Scaling and contract concerns are also at the forefront of her mind, but so are her values. Feeding hungry people is at the core of her mission, but potential backers tell her the company is better off without doing so. She thinks, too, about how her race may be holding her back from funding opportunities.

Keywords

Entrepreneurship; Investor Demand; Food; Corporate Social Responsibility and Impact; Values and Beliefs; Social Issues; Race; Opportunities; Contracts

Citation

Isenberg, Daniel, and William R. Kerr. "Can Goodr Fight Food Insecurity at Scale?" Harvard Business School Case 822-143, June 2022.

About The Author

William R. Kerr

Entrepreneurial Management
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