Publications
Publications
- May 2024
- HBS Case Collection
Forest Park Capital (B)
By: Richard S. Ruback and Royce Yudkoff
Abstract
Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
Abstract: During the Covid-19 Pandemic in 2020, Betsy Harbison formed the search fund Forest Park Capital with the intention of purchasing a small business. The case conveys the details of Betsy’s final decision at the terminus of her search, between a software company specializing in vacation-trip planning, and a landscaping business. Betsy weighs the pros and cons of each company in order to determine which is the best acquisition.
Keywords
Search Fund; Entrepreneurship; Entrepreneurship Through Acquisition; Acquisition; Small Business; Cost vs Benefits; Decisions; Business Education; Corporate Entrepreneurship; Leadership Style; Leading Change; Business or Company Management; Problems and Challenges; Tourism Industry; Web Services Industry; North America; Missouri
Citation
Ruback, Richard S., and Royce Yudkoff. "Forest Park Capital (B)." Harvard Business School Multimedia/Video Supplement 224-720, May 2024.