Publications
Publications
- 2001
- Strategic Thinking for the Next Economy
A New Manifesto for Management
By: Sumantra Ghoshal, Christopher A. Bartlett and Peter Moran
Keywords
Citation
Ghoshal, Sumantra, Christopher A. Bartlett, and Peter Moran. "A New Manifesto for Management." Chap. 1 in Strategic Thinking for the Next Economy, edited by Michael A. Cusumano and Constantinos C. Markides, 9–32. San Francisco: Jossey-Bass, 2001.