Research Summary
Research Summary
Understanding Financial Communication Strategy
Description
Greg Miller is investigating financial communication. Financial communication is the process through which managers explain the firm to the external stakeholders. While capital providers are the primary audience for this information, effective financial communication should also consider other stakeholders, such as customers, employees and regulators. In addition to considering the audience, effective financial communication is designed to consider the information intermediaries that follow the firm, the impact of the firm's visibility and the importance of managerial credibility. Professor Miller's research focuses on examining the role of each of these components, as well as considering their complex interactions.