Teaching Interest
Teaching Interest
Strategy and Technology (Elective Curriculum)
By: David B. Yoffie
Description
This course explores the unique aspects of creating effective management and investment strategies for technology-intensive businesses. What strategies can win in markets with strong network effects? How can firms leverage technology to build multi-sided platforms? How can firms create and capture value from intellectual property? What are the unique challenges of governing technology-intensive firms? And how can firms build and sustain competitive advantage in new, emerging technologies with high degrees of uncertainty?
The course provides a series of concepts and frameworks which students can directly apply to strategic problems they may encounter post-graduation. We will study firms ranging from pre-revenue startups to large multinationals, and industries that include artificial intelligence, autonomous vehicles, cloud services, e-commerce, social networking, semiconductors, operating systems, streaming media, intellectual property, 5G wireless communications, voice assistants, electronic ink, virtual and augmented reality, video gaming, and blockchain.