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All HBS Web
(116,423)
- Faculty Publications (386)
- June 2016
- Teaching Note
Apple's Future: Apple Watch, Apple TV, and/or Apple Car?
By: David B. Yoffie
Teaching note for “Apple's Future,” HBS no. 716-401.
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Keywords:
Strategy
- June 2016 (Revised May 2017)
- Case
A Note on Activist Investors and the Tech Sector
By: David B. Yoffie and Eric Baldwin
This short note provides background and data on the growing role of corporate activists, especially in high-technology industries.
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Keywords:
Governance;
Activist Investors;
Strategy;
Investment Activism;
Financial Services Industry;
Technology Industry
Yoffie, David B., and Eric Baldwin. "A Note on Activist Investors and the Tech Sector." Harvard Business School Case 716-462, June 2016. (Revised May 2017.)
- June 2016 (Revised May 2017)
- Case
Searching for a New CEO: TiVo 2016
By: David B. Yoffie
In 2015, TiVo initiated a search for a new CEO. This case provides a profile of the CEO search and background on the company.
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Keywords:
Technological Change;
Succession Planning;
Information Technology;
Strategy;
Strategic Planning;
Management Succession;
Forecasting and Prediction;
Change;
Entertainment and Recreation Industry;
Media and Broadcasting Industry
Yoffie, David B. "Searching for a New CEO: TiVo 2016." Harvard Business School Case 716-470, June 2016. (Revised May 2017.)
- March 2016 (Revised October 2017)
- Case
Salesforce.com vs. Siebel (Abridged)
By: David B. Yoffie
Explores the phenomenon of software becoming a service. Salesforce.com has catapulted into the lead for offering a customer relationship management (CRM) solution as a Web-based service. Siebel, the leader in CRM packaged software sales, has to devise a strategy to...
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Yoffie, David B. "Salesforce.com vs. Siebel (Abridged)." Harvard Business School Case 716-454, March 2016. (Revised October 2017.)
- March 2016 (Revised May 2020)
- Technical Note
A Brief Note on Global Antitrust
By: Dennis Yao, David Yoffie, Eric Baldwin, Daniel Fisher and Rachel Salisbury
This brief note explores the critical antitrust legal and policy issues facing managers, especially in the world of technology.
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Yao, Dennis, David Yoffie, Eric Baldwin, Daniel Fisher, and Rachel Salisbury. "A Brief Note on Global Antitrust." Harvard Business School Technical Note 716-432, March 2016. (Revised May 2020.)
- November 2015
- Teaching Note
Steve Jobs: Leader Strategist
By: Cynthia A. Montgomery and David B. Yoffie
- June 2015 (Revised August 2016)
- Case
Apple's Future: Apple Watch, Apple TV, and/or Apple Car?
By: David B. Yoffie and Eric Baldwin
In 2015, Apple CEO Tim Cook knew that Apple, despite its phenomenal success, needed to continue to innovate in new product areas in order to continue its momentum into the future. This case explores three new (actual or potential) product offerings from Apple: the...
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Keywords:
Strategy;
Electronics;
Innovation;
Technology;
Technological Innovation;
Competitive Strategy;
Corporate Strategy;
Emerging Markets;
Growth and Development Strategy;
Computer Industry;
Retail Industry;
Electronics Industry
Yoffie, David B., and Eric Baldwin. "Apple's Future: Apple Watch, Apple TV, and/or Apple Car?" Harvard Business School Case 716-401, June 2015. (Revised August 2016.)
- June 2015 (Revised August 2016)
- Case
Qualcomm Inc., 2009-2015
By: David B. Yoffie
In the years after 2009, Qualcomm navigated the wireless industry's transition from 3G to 4G, retaining its technological leadership and experiencing dramatic growth in revenue and profit. In March 2014, Qualcomm appointed a new CEO, Steve Mollenkopf, who had to...
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Keywords:
Communication Technologies;
Technology;
Wireless Technologies;
Mobile and Wireless Technology;
Strategy;
Communication Technology;
Competitive Strategy;
Change Management;
Electronics Industry;
Telecommunications Industry;
California
Yoffie, David B. "Qualcomm Inc., 2009-2015." Harvard Business School Case 715-467, June 2015. (Revised August 2016.)
- May 2015 (Revised October 2015)
- Case
Apple Inc. in 2015
By: David B. Yoffie and Eric Baldwin
At the end of 2014, Apple Inc. recorded the most profitable quarter of any firm in history, and its market capitalization soon topped $700 billion. 'Apple Inc in 2015' explores the history of Apple, its successes under Jobs, its continued growth under Tim Cook, and the...
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Keywords:
Competition;
Innovation;
Market Positioning;
Marketing Implementation;
Planning;
Products;
Strategy;
Strategic Positioning;
Technology;
Information Technology;
Strategic Planning;
Product Positioning;
Leadership;
Communication;
Competitive Advantage;
Product;
Innovation and Invention;
Computer Industry;
Electronics Industry
Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2015." Harvard Business School Case 715-456, May 2015. (Revised October 2015.)
- 2015
- Book
Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs
By: David B. Yoffie and Michael A. Cusumano
The authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business—Bill Gates, Andy Grove, and Steve Jobs—offering...
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Keywords:
Management;
Strategy;
Leadership;
Information Technology;
Entrepreneurship;
Information Technology Industry
Yoffie, David B., and Michael A. Cusumano. Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs. New York: Harper Business, 2015.
- April 2015 (Revised December 2018)
- Case
Steve Jobs: Leader Strategist
By: Cynthia A. Montgomery and David B. Yoffie
Strategically, Steve Jobs got it brilliantly right some times and terribly wrong other times. This case examines Jobs' development as a leader strategist over the course of his entire career. The successes and failures of Apple, NeXT, and Pixar are used to probe the...
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Keywords:
Strategist;
Steve Jobs;
Apple;
Leadership;
Competitive Advantage;
Personal Development and Career;
Strategy
Montgomery, Cynthia A., and David B. Yoffie. "Steve Jobs: Leader Strategist." Harvard Business School Case 715-454, April 2015. (Revised December 2018.)
- March 2015 (Revised August 2016)
- Case
Coffee Wars in India: Starbucks 2012
By: David Yoffie and Rachna Tahilyani
Starbucks entered India in late 2012. This case explores Starbucks' globalization strategy, its success in China, and its vision for India. The case asks whether Starbucks can replicate its success in China in India.
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Yoffie, David, and Rachna Tahilyani. "Coffee Wars in India: Starbucks 2012." Harvard Business School Case 715-452, March 2015. (Revised August 2016.)
- March 2015 (Revised August 2016)
- Case
Coffee Wars in India: Starbucks 2015
By: David Yoffie and Rachna Tahilyani
This case examines the progress made by Starbucks in its first two years of operation in India.
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Yoffie, David, and Rachna Tahilyani. "Coffee Wars in India: Starbucks 2015." Harvard Business School Case 715-453, March 2015. (Revised August 2016.)
- March 2015 (Revised December 2015)
- Case
Coffee Wars in India: Café Coffee Day 2013
By: David B. Yoffie and Rachna Tahilyani
Café Coffee Day (CCD) is the largest coffee retailer in India. In 2012, Starbucks entered the India market. This case explores CCD's competitive advantages, its analysis of Starbuck's entry strategy, and how it might respond to Starbucks' entry.
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Yoffie, David B., and Rachna Tahilyani. "Coffee Wars in India: Café Coffee Day 2013." Harvard Business School Case 715-444, March 2015. (Revised December 2015.)
- March 2015 (Revised December 2015)
- Case
Coffee Wars in India: Café Coffee Day 2015
By: David B. Yoffie and Rachna Tahilyani
This case is an update of "Coffee Wars in India: Café Coffee Day 2013." It explores Café Coffee Day's progress after Starbuck's entry into India and the decisions it faces in 2015.
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Yoffie, David B., and Rachna Tahilyani. "Coffee Wars in India: Café Coffee Day 2015." Harvard Business School Case 715-445, March 2015. (Revised December 2015.)
- October 2014 (Revised October 2015)
- Case
Mobileye: The Future of Driverless Cars
By: David B. Yoffie
Mobileye was an Israeli company, officially headquartered in The Netherlands, which was a Tier 2 supplier to the global automobile industry. After 15 years of building a leading technology for autonomous driving systems, Mobileye emerged in 2014 as one of the most...
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Keywords:
Driverless Car;
Competitive Advantage;
Strategy;
Market Entry and Exit;
Technology;
Auto Industry;
Semiconductor Industry;
Technology Industry;
Israel
Yoffie, David B. "Mobileye: The Future of Driverless Cars." Harvard Business School Case 715-421, October 2014. (Revised October 2015.)