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- March 2016 (Revised May 2016)
- Case
UFO Moviez—Gentle Disruption
By: Hong Luo, Felix Oberholzer-Gee and Saloni Chaturvedi
UFO Moviez is an Indian technology services provider that enables low-cost, digital delivery of films to cinemas. UFO’s satellite-based technology enables a significantly wider release of films compared to traditional analog prints and standard, higher-resolution...
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Keywords:
Film Entertainment;
Information Technology;
Distribution;
Disruption;
Growth and Development Strategy;
Technology Industry;
Motion Pictures and Video Industry;
India
Luo, Hong, Felix Oberholzer-Gee, and Saloni Chaturvedi. "UFO Moviez—Gentle Disruption." Harvard Business School Case 716-447, March 2016. (Revised May 2016.)
- December 2014
- Article
When to Sell Your Idea: Theory and Evidence from the Movie Industry
By: Hong Luo
I study a model of investment and sale of ideas and test its empirical implications using a novel data set from the market for original movie ideas. Consistent with the theoretical results, I find that buyers are reluctant to meet unproven sellers for early-stage...
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Keywords:
Market For Ideas;
Information Asymmetry;
Expropriation Risk;
Intermediary;
Intellectual Property Protection;
Strategy;
Intellectual Property;
Film Entertainment;
Sales;
Entertainment and Recreation Industry
Luo, Hong. "When to Sell Your Idea: Theory and Evidence from the Movie Industry." Management Science 60, no. 12 (December 2014): 3067–3086.
- March 2013 (Revised March 2014)
- Case
Getty Images
By: Andrei Hagiu and Hong Luo
Hagiu, Andrei, and Hong Luo. "Getty Images." Harvard Business School Case 713-515, March 2013. (Revised March 2014.)
- 2016
- Working Paper
Patent Publication and the Market for Ideas
By: Deepak Hegde and Hong Luo
In this paper, we study the effect of invention disclosure through patent publication on the market for ideas. We do so by analyzing the effects of the American Inventor's Protection Act of 1999 (AIPA)—which required US patent applications to be published 18 months...
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Hegde, Deepak, and Hong Luo. "Patent Publication and the Market for Ideas." Working Paper, February 2016. (Accepted for publication in Management Science.)