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Show Results For
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All HBS Web
(6,151)
- People (9)
- News (816)
- Research (4,429)
- Events (28)
- Multimedia (16)
- Faculty Publications (2,947)
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- 19 Jul 2023
- News
How to Effectively Market Green Products
- 27 Feb 2019
- News
The Hidden Cost of a Product Recall
- 18 Mar 2011
- News
Social Networks Will Change Product Innovation
- 14 Feb 2011
- News
Clay Christensen's Milkshake Marketing
- 23 Apr 2012
- News
How to Brand a Next-Generation Product
- 22 Aug 2016
- News
A Refresher on Marketing Myopia
- 01 Jun 1996
- News
Reinventing Marketing
becoming the victim of its own success, according to the leaders of the Marketing unit at HBS. "Advances in technology and fundamental changes in how products and services are delivered are enabling other...
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- 25 Aug 2022
- News
Open Market
Gretchen Howard (MBA 2002) came to HBS in part because she had a story in her mind about how her career would start: It was 2000, the apex of the dotcom bubble. She would move to Boston, study business, partner with a technologist from MIT, and build a transformative...
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- 16 Sep 2015
- News
How Smart, Connected Products Are Transforming Companies
- 13 Apr 2017
- News
Hiding Products From Customers May Ultimately Boost Sales
- 15 Jun 2021
- News
Podcast: How Biosimilars Are Affecting the Drug Markets
- 02 Aug 2010
- News
Modern Indian Art: The Birth of a Market
- 02 Mar 2009
- News
Gender-Bending Brands an Easy Way to Increase Product Reach
- 20 May 2022
- News
Infant Formula Crisis Teaches Lesson about Market Concentration
- 13 Nov 2019
- News
Don't Turn Your Marketing Function Over to AI Just Yet
- 07 Mar 2013
- News
Matterport's 3-D Scanner Faces Marketing Challenge
- 01 Dec 2013
- News
To Market, to Market
donor), the Blavatnik Biomedical Accelerator identifies early-stage, highly promising technologies developed by Harvard University faculty, then helps those selected navigate the early stages of development so that they can go to market...
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- 01 Jun 2007
- News
Students Top Marketing Contest
In January, Melissa Lau, Yanlin Liu, and Deena Malkina (all HBS ’08) took home top honors in Rice University’s seventh annual Marketing Case competition, besting student teams from nine other business schools, including Kellogg, Stanford,...
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- 02 Mar 2015
- News
To Market, To Market
building an agricultural and market infrastructure in places—like parts of Nepal, Romania, Haiti, and Guatemala—where little or none has previously existed. “The way we do this is through value-based development, where we engage farmers...
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