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All HBS Web
(1,837)
- Faculty Publications (280)
- May 2009 (Revised January 2011)
- Case
HubSpot: Inbound Marketing and Web 2.0
By: Thomas J. Steenburgh, Jill Avery and Naseem Ashraf Dahod
This case introduces the concept of inbound marketing, pulling customer prospects toward a business through the use of Web 2.0 tools and applications like blogging, search engine optimization, and social media. Students follow the growth of HubSpot, an entrepreneurial...
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Keywords:
Customer Relationship Management;
Entrepreneurship;
Price;
Growth and Development Strategy;
Marketing Communications;
Social and Collaborative Networks;
Segmentation;
Web
Steenburgh, Thomas J., Jill Avery, and Naseem Ashraf Dahod. "HubSpot: Inbound Marketing and Web 2.0." Harvard Business School Case 509-049, May 2009. (Revised January 2011.)
- 2009
- Working Paper
Don't Just Survive - Thrive: Leading Innovation in Good Times and Bad
By: Lynda M. Applegate and J. Bruce Harreld
Battered by contracting markets and frozen credit, many businesses today are fighting for survival. Indeed, the current global financial crisis provides a mandate for restructuring. But survival is not the end goal. In fact, cost cutting and restructuring are simply...
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Keywords:
Organizational Change and Adaptation;
Risk Management;
Leading Change;
Innovation and Management;
Crisis Management;
Growth and Development Strategy
Applegate, Lynda M., and J. Bruce Harreld. "Don't Just Survive - Thrive: Leading Innovation in Good Times and Bad." Harvard Business School Working Paper, No. 09-127, April 2009. (Revised May 2009.)
- April 2009 (Revised May 2009)
- Case
Oprah Winfrey
By: Nancy F. Koehn, Erica Helms, Katherine Miller and Rachel Wilcox
The case explores the entrepreneurial journey of Oprah Winfrey, examining how she built an audience for one of the most successful television shows in history; how she created the company, Harpo Productions, that produces that show as well as other media offerings; how...
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Keywords:
Business Model;
Entrepreneurship;
Leadership;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Personal Development and Career;
Strategy;
Media and Broadcasting Industry;
United States
Koehn, Nancy F., Erica Helms, Katherine Miller, and Rachel Wilcox. "Oprah Winfrey." Harvard Business School Case 809-068, April 2009. (Revised May 2009.)
- February 2009
- Case
Paresh Patel: Building a Life in the Context of Global Business - October 2007
By: Howard H. Stevenson and Shirley Spence
This case tells the story of Paresh Patel, born in Boston to an Indian immigrant family, as he develops an entrepreneurial career, participates in the Indian diaspora, and builds a family life. It provides background on Paresh's heritage, describes his youth and...
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Keywords:
Diasporas;
Work-Life Balance;
Personal Development and Career;
Entrepreneurship;
Boston;
Mumbai
Stevenson, Howard H., and Shirley Spence. "Paresh Patel: Building a Life in the Context of Global Business - October 2007." Harvard Business School Case 809-045, February 2009.
- 2009
- Chapter
Entrepreneurship and the History of Globalization
By: G. Jones and R. Daniel Wadhwani
In this article, we build on the recent efforts of scholars to reintroduce entrepreneurship into the research agenda of business historians. We examine the value and limitations of adapting recent social scientific theories and methods on entrepreneurship to research...
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- December 2008 (Revised January 2011)
- Case
Arcadia Biosciences: Seeds of Change
By: Arthur A. Daemmrich, Forest L. Reinhardt and Mary Louise Shelman
Arcadia Biosciences is an entrepreneurial California agricultural biotech company seeking to earn carbon credits by modifying commodity crops for use in China and India. Eric Rey, Arcadia's CEO, faced a strategic inflection point in early September 2008. The company...
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Keywords:
Business Startups;
Entrepreneurship;
Growth and Development Strategy;
Environmental Sustainability;
Science-Based Business;
Climate Change;
Agriculture and Agribusiness Industry;
Biotechnology Industry;
China;
India;
California
Daemmrich, Arthur A., Forest L. Reinhardt, and Mary Louise Shelman. "Arcadia Biosciences: Seeds of Change." Harvard Business School Case 709-019, December 2008. (Revised January 2011.)
- December 2008
- Article
The Teaching of Strategy: From General Manager to Analyst and Back Again?
By: Joseph L. Bower
Courses in strategy are an outgrowth of the business policy course first taught at Harvard Business School in 1912. This article examines how the teaching of a course concerned with the development and implementation of the goals and policies of a firm changed during...
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Keywords:
Business Education;
Curriculum and Courses;
Teaching;
Policy;
Business History;
Strategy;
Competitive Strategy;
Corporate Strategy
Bower, Joseph L. "The Teaching of Strategy: From General Manager to Analyst and Back Again?" Journal of Management Inquiry 17, no. 4 (December 2008).
- November 2008 (Revised January 2010)
- Case
Stone Finch, Inc.: Young Division, Old Division
By: Richard G. Hamermesh and Elizabeth Collins
CEO Jim Billings wants to attract energetic, entrepreneurial talent to Stone Finch, Inc., which comprises an older division that fabricates products like piping and tanks for water and wastewater processing plants, and a much newer division that develops biochemical...
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Keywords:
Organizational Behavior;
Human Resource Management;
Motivation;
Business Growth;
Motivation and Incentives;
Leadership;
Business Subsidiaries;
Innovation Strategy;
Resource Allocation;
Organizational Structure;
Organizational Culture;
Retention;
Operations;
Recruitment;
Integration;
Business Growth and Maturation;
Mergers and Acquisitions;
Growth and Development Strategy;
Manufacturing Industry
Hamermesh, Richard G., and Elizabeth Collins. "Stone Finch, Inc.: Young Division, Old Division." Harvard Business School Brief Case 083-214, November 2008. (Revised January 2010.)
- October 2008
- Article
It's Time to Make Management a True Profession
By: Nitin Nohria and Rakesh Khurana
In the face of the recent institutional breakdown of trust in business, managers are losing legitimacy. To regain public trust, management needs to become a true profession in much the way medicine and law have, argue Khurana and Nohria of Harvard Business School. True...
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Keywords:
Competency and Skills;
Education;
Ethics;
Corporate Accountability;
Management;
Trust;
Value Creation
Nohria, Nitin, and Rakesh Khurana. "It's Time to Make Management a True Profession." Harvard Business Review 86, no. 10 (October 2008).
- September 2008 (Revised July 2012)
- Case
Khosla Ventures: Biofuels Strategy
By: Joseph B. Lassiter III, William A. Sahlman and Alison Berkley Wagonfeld
By 2008, a number of the firm's early cleantech investments were showing promise, and the companies were starting to need significantly more money to create the massive scale required in the energy sector. As Khosla thought about the hundreds of millions of dollars...
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Keywords:
Entrepreneurial Marketing;
Entrepreneurial Finance;
New Product Development;
Partnerships;
Entrepreneurial Management;
Venture Capital;
Strategy;
Partners and Partnerships;
Renewable Energy;
Entrepreneurship;
Investment Funds;
Environmental Sustainability;
Product Development;
Biotechnology Industry;
Financial Services Industry
Lassiter, Joseph B., III, William A. Sahlman, and Alison Berkley Wagonfeld. "Khosla Ventures: Biofuels Strategy." Harvard Business School Case 809-004, September 2008. (Revised July 2012.)
- September 2008 (Revised July 2011)
- Case
Keeping Google 'Googley'
By: Boris Groysberg, David A. Thomas and Alison Berkley Wagonfeld
This case, set in 2008, examines how Google has worked to avoid potential negative byproducts of rapid growth such as bureaucracy, slow decision-making, lack of visibility, and organizational inconsistency. When the case protagonist, Kim Scott, started with Google in...
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Keywords:
Entrepreneurship;
Growth and Development Strategy;
Organizational Culture;
Internet;
Information Technology Industry
Groysberg, Boris, David A. Thomas, and Alison Berkley Wagonfeld. "Keeping Google 'Googley'." Harvard Business School Case 409-039, September 2008. (Revised July 2011.)
- June 2008 (Revised April 2013)
- Case
Bernd Beetz: Creating the New Coty
By: Geoffrey Jones and David Kiron
Considers the creation of the world's largest fragrance company by Bernd Beetz, appointed chief executive of Coty Inc. in 2001. In 1990 the German consumer goods company Benkiser began acquiring fragrance and cosmetics brands with the intent of developing a beauty...
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Keywords:
Mergers and Acquisitions;
Entrepreneurship;
Globalized Firms and Management;
Growth and Development Strategy;
Corporate Strategy;
Beauty and Cosmetics Industry;
Germany;
United States
Jones, Geoffrey, and David Kiron. "Bernd Beetz: Creating the New Coty." Harvard Business School Case 808-133, June 2008. (Revised April 2013.)
- April 2008
- Class Lecture
Jumpstarting Entrepreneurial Innovation (FSS)
Applegate, Lynda M. "Jumpstarting Entrepreneurial Innovation (FSS)." Harvard Business School Class Lecture 808-706, April 2008.
- 2008
- Book
Billions of Entrepreneurs: How China and India Are Reshaping Their Futures and Yours
By: Tarun Khanna
China and India are home to one-third of the world's population. And they're undergoing social and economic revolutions that are capturing the best minds--and money--of Western business. In "Billions of Entrepreneurs," Tarun Khanna examines the entrepreneurial forces...
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Keywords:
Talent and Talent Management;
Development Economics;
Entrepreneurship;
Globalized Economies and Regions;
China;
India
Khanna, Tarun. Billions of Entrepreneurs: How China and India Are Reshaping Their Futures and Yours. Boston, MA: Harvard Business School Press, 2008.
- 2008
- Book
Social Entrepreneurship: A Modern Approach to Social Value Creation
By: Arthur C. Brooks
This text brings together the established pedagogy of entrepreneurship with cutting edge nonprofit and public management tools.
Measuring social value, earned income, donations and government income, entrepreneurial fundraising and marketing, and social... View Details
Measuring social value, earned income, donations and government income, entrepreneurial fundraising and marketing, and social... View Details
Brooks, Arthur C. Social Entrepreneurship: A Modern Approach to Social Value Creation. Upper Saddle River, NJ: Pearson Prentice Hall, 2008.
- January 2008
- Article
Entrepreneurship and Urban Success: Toward a Policy Consensus
By: Zoltan J. Acs, Edward L. Glaeser, Robert E. Litan, Lee Fleming, Stephan J. Goetz, William R. Kerr, Steven Klepper, Stuart S. Rosenthal, Olav Sorenson and William C. Strange
Like all politics, all entrepreneurship is local. Individuals launch firms and, if successful, expand their enterprises to other locations. But new firms must start somewhere, even if their businesses are conducted largely or exclusively on the Internet. Likewise,...
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Keywords:
Business Headquarters;
Business Startups;
Development Economics;
Economy;
Entrepreneurship;
Policy;
Taxation;
Growth and Development Strategy;
Product Development;
Business Processes;
Expansion;
Internet
Acs, Zoltan J., Edward L. Glaeser, Robert E. Litan, Lee Fleming, Stephan J. Goetz, William R. Kerr, Steven Klepper, Stuart S. Rosenthal, Olav Sorenson, and William C. Strange. "Entrepreneurship and Urban Success: Toward a Policy Consensus." Kauffman Foundation Research Report (January 2008).
- November 2007 (Revised February 2011)
- Case
The Ice King
By: Tom Nicholas and Sandra Nicholas
Provides an opportunity to examine the risk-reward tradeoff and the travails of entrepreneurial venturing in the nascent U.S. economy. Traces the origins and development of Frederic Tudor's Ice Company, a business which developed during the 19th century to hack chunks...
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Keywords:
Business Startups;
Cost vs Benefits;
Entrepreneurship;
Globalization;
Business History;
Operations;
Risk and Uncertainty;
United States
Nicholas, Tom, and Sandra Nicholas. "The Ice King." Harvard Business School Case 808-094, November 2007. (Revised February 2011.)
- 2007
- Book
Entrepreneurship and Global Capitalism
By: G. Jones and Rohit Daniel Wadhwani
These volumes demonstrates the importance of historical perspectives in the study of entrepreneurship. By exploring the role of entrepreneurship in the history of global capitalism, the authors show that historical knowledge can challenge widely accepted...
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Keywords:
History;
Diasporas;
Economic Systems;
Globalized Economies and Regions;
Globalized Firms and Management;
Cultural Entrepreneurship;
Entrepreneurship;
Cross-Cultural and Cross-Border Issues
Jones, G. and Rohit Daniel Wadhwani, eds. Entrepreneurship and Global Capitalism. Northampton, MA: Edward Elgar Publishing, 2007.
- April 2007 (Revised March 2018)
- Case
M-TRONICS (A)
By: Joseph L. Bower and Lynda M. Applegate
The new CEO of a small manufacturing firm pursues growth through the launch of Entrepreneurial Subsidiaries. While the firm grows revenues from $600 million to over $2 billion in 10 years, problems surface as the subsidiaries are integrated into the established...
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Keywords:
Business Subsidiaries;
Business Model;
Corporate Entrepreneurship;
Growth and Development Strategy;
Integration
Bower, Joseph L., and Lynda M. Applegate. "M-TRONICS (A)." Harvard Business School Case 807-156, April 2007. (Revised March 2018.)
- March 2007 (Revised March 2009)
- Case
Cherrypicks
By: William R. Kerr
Cherrypicks is a Hong Kong communications start-up approaching a large Korean mobile operator for a partnership to take the operator's products to markets outside of Korea. SK Telecom's (SKT) Ring Back Tones (RBT) product is a spectacular success in South Korea, but...
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Keywords:
Business Model;
Business Startups;
Communication Strategy;
Entrepreneurship;
Partners and Partnerships;
Communications Industry;
China;
Hong Kong;
South Korea
Kerr, William R. "Cherrypicks." Harvard Business School Case 807-106, March 2007. (Revised March 2009.)