Show Results For
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All HBS Web
(1,420)
- Faculty Publications (201)
Show Results For
-
All HBS Web
(1,420)
- Faculty Publications (201)
- September 1993 (Revised July 1995)
- Background Note
Public Policy and the Manager: Conceptual Framework
- April 1993 (Revised November 1994)
- Case
Chiron Corp.
- September 1992 (Revised July 1994)
- Case
MEM Company, Inc.: English Leather
- August 1992
- Case
Otis Pacific Asia Operations (A): National Challenges
- May 1992 (Revised September 2019)
- Case
Richardson Sheffield
- June 1991 (Revised February 1999)
- Case
Willow Creek Community Church (A)
- March 1991 (Revised April 1995)
- Case
IBP and the U.S. Meat Industry
- April 1989 (Revised January 1994)
- Case
Novo Industri
- September 1987 (Revised October 1987)
- Background Note
The Job of the General Manager
- February 1984 (Revised February 1986)
- Case
E.I. du Pont de Nemours & Co.: Titanium Dioxide
- March–April 1979
- Article
How Competitive Forces Shape Strategy
- October 1976 (Revised February 1987)
- Case
Cramer Electronics, Inc.
- Research Summary
Competing business models
- Research Summary
Competing in New Markets
Strategic advisors counsel managers to conduct a thorough competitive analysis emphasizing key points of differentiation. But for new markets, Professor McDonald’s research suggests that reports of the threat posed by similar rivals may be greatly exaggerated, and... View Details
- Forthcoming
- Article
Differentiating on Diversity: How Disclosing Workforce Diversity Influences Consumer Choice
- Teaching Interest
Exec Ed: Real Estate Executive Seminar: Capital, Partnerships, and Portfolios
- Teaching Interest
Executive Education: Finance for Senior Executives
Finance for Senior Executives provides the frameworks to strategically use financial resources and position your company for future success. By examining corporate finance from both internal and external perspectives, this HBS Executive Education
- Research Summary
Overview
- Research Summary
Research Questions
One overarching question drives my research: What are effective marketing strategies for managers in creative industries?
I focus on three sub-questions:
- How can managers in creative industries effectively manage products and product... View Details
- Research Summary