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Show Results For
-
All HBS Web
(815)
- People (2)
- News (151)
- Research (513)
- Events (2)
- Multimedia (3)
- Faculty Publications (314)
- Article
How a Fast-Growing Startup Built Its Sales Team for Long-Term Success
By: Frank V. Cespedes and David Mattson
It’s common for leaders of sales teams to focus almost exclusively on short-term tactics and current operations while failing to think and act in a way that supports the longer-term needs of their businesses—and it’s hard to fault them. The biggest problem with a...
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Cespedes, Frank V., and David Mattson. "How a Fast-Growing Startup Built Its Sales Team for Long-Term Success." Harvard Business Review (website) (December 4, 2017).
- 01 Oct 2021
- News
Inside the Taiwan Firm That Makes the World’s Tech Run
- Article
Doing More with Less: the Justice and Development Party (AKP), Turkish Elections, and the Uncertain Future of Turkish Politics
By: Kristin Fabbe
The outcome of Turkey's June 2011 elections temporarily quelled—though by no means entirely put to rest—growing concern over the creeping autocratic tendencies of the ruling Justice and Development Party (AKP). To ensure that democracy remains durable, the AKP must now...
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Fabbe, Kristin. "Doing More with Less: the Justice and Development Party (AKP), Turkish Elections, and the Uncertain Future of Turkish Politics." Nationalities Papers 39, no. 5 (September 2011): 657–666.
- 16 Oct 2015
- News
We Say We Want Privacy Online, But Our Actions Say Otherwise
- April 2010
- Case
Bill Nichol Negotiates with Walmart: Hard Bargains over Soft Goods (A)
By: James K. Sebenius and Ellen Knebel
CEO Bill Nichol must somehow negotiate a surprise ultimatum from Walmart, his largest customer, about his largest and most profitable product line: “We're dropping it.” Among its hosiery products, the Kentucky Derby Hosiery Co. produces and sells a branded line of...
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Keywords:
Customer Relationship Management;
Crisis Management;
Negotiation Tactics;
Conflict Management;
Apparel and Accessories Industry;
North America
Sebenius, James K., and Ellen Knebel. "Bill Nichol Negotiates with Walmart: Hard Bargains over Soft Goods (A)." Harvard Business School Case 910-043, April 2010.
- May 2009
- Article
Customer-Based Valuation
By: Sunil Gupta
Customer lifetime value (CLV) has emerged as an important metric to manage and grow customers. Marketing scholars have written many books and articles on this topic. However, most of this research has focused on tactical marketing decisions. While this is important, it...
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Gupta, Sunil. "Customer-Based Valuation." Journal of Interactive Marketing 23, no. 2 (May 2009): 169–178.
- Article
No Team is an Island: How Leaders Shape Networked Ecosystems for Team Success
By: Inga Carboni, Robert Cross and Amy C. Edmondson
Today’s organizations rely on networks of dynamic systems of “agile” teams to get work done. Teams are distributed, transient, and loosely bounded in service of responsiveness and innovation. The key to this new way of doing work is managing the networked ecosystem in...
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Carboni, Inga, Robert Cross, and Amy C. Edmondson. "No Team is an Island: How Leaders Shape Networked Ecosystems for Team Success." California Management Review 64, no. 1 (November 2021): 5–28.
- January 4, 2019
- Article
How Companies Can Balance Social Impact and Financial Goals
By: Marya L. Besharov, Wendy K. Smith and Michael Tushman
It’s notoriously difficult for a business to manage two separate-but-equal goals—making money and creating social value at the same time, for example, or managing an existing business at the same time that you invent a new one. Most attempts at managing these...
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Keywords:
Goals and Objectives;
Management;
Corporate Social Responsibility and Impact;
Profit;
Decision Making
Besharov, Marya L., Wendy K. Smith, and Michael Tushman. "How Companies Can Balance Social Impact and Financial Goals." Harvard Business Review (website) (January 4, 2019).
- 2015
- Working Paper
The U.S. Experiment with Fair Trade Laws: State Police Powers, Federal Antitrust, and the Politics of 'Fairness,' 1890-1938
By: Laura Phillips Sawyer
Prior to the Great Depression and President Franklin Roosevelt's New Deal programs, considerable pressure for antitrust revision came from trade associations of independent proprietors. A perhaps unlikely leader, Edna Gleason, organized California's retail pharmacists...
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Keywords:
Competition;
Fairness;
Laws and Statutes;
Supply and Industry;
Business and Government Relations
Phillips Sawyer, Laura. "The U.S. Experiment with Fair Trade Laws: State Police Powers, Federal Antitrust, and the Politics of 'Fairness,' 1890-1938." Harvard Business School Working Paper, No. 16-060, November 2015.
- July 2003 (Revised August 2003)
- Case
Meloche Monnex
Meloche Monnex is outperforming industry growth and profitability, thanks to its focus on affinity groups (mostly university alumni) and innovative telemarketing techniques. Should e-mail marketing play a greater role in the customer acquisition process, as suggested...
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Wathieu, Luc R., and Kevin Morris. "Meloche Monnex." Harvard Business School Case 504-008, July 2003. (Revised August 2003.)
- December 2020
- Article
Consumer Reactance to Promotional Favors
By: Marco Bertini and Aylin Aydinli
Promotional favors are an increasingly popular but seldom researched form of price promotion where the receipt of the saving by consumers depends on an action on their part that is nonmonetary in nature, such as completing a questionnaire, posting a review, or making a...
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Keywords:
Promotional Favors;
Conditional Discounts;
Psychological Reactance;
Price Promotions;
Pricing;
Marketing;
Price;
Consumer Behavior
Bertini, Marco, and Aylin Aydinli. "Consumer Reactance to Promotional Favors." Journal of Retailing 96, no. 4 (December 2020): 578–589.
- December 2000
- Background Note
Networked Utility Providers
By: Thomas R. Eisenmann and Alastair Brown
Defines and describes ways to categorize networked utilities, software "applets" such as RealNetwork's RealPlayer, Macromedia's Shockwave, and AOL's ICQ that are downloaded via the Internet. Networked utilities extend basic Web browser capability to allow users to...
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Eisenmann, Thomas R., and Alastair Brown. "Networked Utility Providers." Harvard Business School Background Note 801-309, December 2000.
- Research Summary
Competing business models
Building on the literatures on competitive positioning and the theory of industrial organization, my work seeks to tackle previously unaddressed questions by studying situations where firms compete in dissimilar ways. Some examples of these questions include:View Details
- October 2009
- Article
Negotiation Analysis: From Games to Inferences to Decisions to Deals
Exemplified by the pioneering work of Howard Raiffa and often expressed in the pages of the Negotiation Journal, the emergent prescriptive field of "negotiation analysis" progressively developed from Raiffa's early contributions to game theory and to his later...
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Keywords:
Decision Choices and Conditions;
Negotiation Participants;
Negotiation Preparation;
Negotiation Process;
Negotiation Tactics;
Game Theory
Sebenius, James K. "Negotiation Analysis: From Games to Inferences to Decisions to Deals." Negotiation Journal 25, no. 4 (October 2009): 449–465.
- December 2007 (Revised June 2009)
- Case
KPMG (A): A Near-Death Experience
By: Robert G. Eccles and Eliot Sherman
Describes the way in which "Big Four" auditor KPMG dealt with an indictment stemming from the firm's sale of tax shelters. In 2005 Tim Flynn has been KPMG Chairman for a matter of days when he learns that the government is preparing to indict the firm on charges of...
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Keywords:
Accounting Audits;
Crime and Corruption;
Taxation;
Lawsuits and Litigation;
Crisis Management;
Partners and Partnerships;
Accounting Industry;
Service Industry
Eccles, Robert G., and Eliot Sherman. "KPMG (A): A Near-Death Experience." Harvard Business School Case 408-073, December 2007. (Revised June 2009.)
- Article
How to Make the Other Side Play Fair: The Final-Offer Arbitration Challenge Gives Negotiators a Valuable New Tool
By: Max H. Bazerman and Daniel Kahneman
In legal disputes, contested insurance claims, and similarly adversarial negotiations, one party is likely to open with an inflated claim or a lowball offer. And if the other side’s position is unreasonable, it may make little sense to be reasonable yourself. But if...
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Bazerman, Max H., and Daniel Kahneman. "How to Make the Other Side Play Fair: The Final-Offer Arbitration Challenge Gives Negotiators a Valuable New Tool." Harvard Business Review 94, no. 9 (September 2016): 76–81.
- 2024
- Working Paper
Creditor-on-Creditor Violence and Secured Debt Dynamics
By: Samuel Antill, Neng Wang and Zhaoli Jiang
Anticipating a borrower's default, secured lenders have recently used aggressive legal tactics to extract value from other secured lenders. We model the implications of this new "creditor-on-creditor violence'' trend. In our novel continuous-time capital structure...
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Antill, Samuel, Neng Wang, and Zhaoli Jiang. "Creditor-on-Creditor Violence and Secured Debt Dynamics." Working Paper, May 2024.
- April 2012 (Revised October 2013)
- Case
eBay, Inc. and Amazon.com (A)
By: Ramon Casadesus-Masanell and Anant Thaker
This case has been designed to explore strategic interactions among organizations with different business models. The case considers how a competitor successfully challenged the incumbent in a platform market defined by strong network effects and high switching costs....
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Casadesus-Masanell, Ramon, and Anant Thaker. "eBay, Inc. and Amazon.com (A)." Harvard Business School Case 712-405, April 2012. (Revised October 2013.)
- July 2010 (Revised December 2010)
- Case
Beohemija's Duel
By: Das Narayandas and Kerry Herman
Vladimir Joksic, Director of Marketing for Serbia's Beohemija, along with his marketing team has managed to grow Duel, the firm's soap powder offering from single digits to almost 40% of the Serbian market in just a few short years. He has used innovative and...
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- December 2000
- Background Note
Online Portals
By: Thomas R. Eisenmann and Sanjay Pothen
Describes the online portal business model. Analyzes the model, focusing on the tactics used to acquire new users, turn new users into repeat visitors, and monetize user traffic. Explains portals' revenue and cost drivers and their implications for pursuing aggressive...
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Eisenmann, Thomas R., and Sanjay Pothen. "Online Portals." Harvard Business School Background Note 801-305, December 2000.