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- Faculty Publications (31)
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- 30 Nov 2017
- News
Happy Meals (Are Here Again)
Steve Easterbrook, was named president and CEO, and the turnaround was on. Chris Kempczinski (MBA 1997) had left Kraft Foods in September 2015, when he connected with Easterbrook, who was looking for someone to help him fine-tune his...
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- 22 May 2007
- First Look
First Look: May 22, 2007
chapter as one of the great marketing companies, in league with Kraft Food or Coca-Cola. The job of the next CEO would be to unlock the enterprise value of the company in the face of continuing customer consolidation and increasingly...
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Martha Lagace
- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
restore the economy and we will be stronger than ever.” APRIL 2 Patriot Nation: Robert Kraft (MBA 1965) and Jonathan Kraft (MBA 1990) play a key role in delivering more than a million N95 respirator masks to...
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- 01 Dec 2012
- News
From Where We Stand
1981, dba 1995), professor (ret.), Harvard Business School, Boston, Massachusetts Although she never seeks attention for herself, Irene Rosenfeld is on just about every "most powerful" list and her accomplishments in leading Kraft Foods...
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