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- 19 Mar 2006
- Research & Ideas
Do I Dare Say Something?
that people speak up more in smaller groups and in settings that are more intimate. In smaller companies, where everyone knows and regularly interacts with top managers, there is less likelihood employees will be silent based on lack of...
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by Sarah Jane Gilbert
- 15 Nov 2011
- First Look
First Look: November 15
where a firm monetizes its product through sponsors rather than setting prices to its customer base. We analyze strategic interactions between an innovative entrant and an incumbent where the incumbent may imitate the entrant's business...
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Sean Silverthorne
- 26 Feb 2008
- First Look
First Look: February 26, 2008
Direct Channels Authors:Jill Avery, Thomas J. Steenburgh, John A. Deighton, and Mary Caravella Abstract We assess the effects of opening physical retail stores on direct-to-consumer channel sales. Our data come from a leading U.S....
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Martha Lagace
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