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- 16 Jun 2003
- Research & Ideas
Peeling Back the Global Brand
higher quality products Global status—the idea that transnational brands confer an elite status on the buyer Country-of-origin quality—the idea that "a food chain" of production means that...
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- 01 Aug 2005
- Research & Ideas
How to Choose the Best Deal
value to the table. For example, if two potential buyers have bid up the asking price of your house and then one drops out, the other offer shouldn't go down. In fact, if you sense that the remaining bidder...
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by Michael Wheeler
- 27 Feb 2013
- Research & Ideas
Sidetracked: Why Can’t We Stick to the Plan?
"Nike" shoes, "Versace" T-shirts, "Louis Vuitton" bags, "Prada" wallets, and "Ray-Ban" sunglasses — all of them at bargain prices, and all View Details
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Re: Francesca Gino
- 20 Aug 2012
- Research & Ideas
The Acquirers
understudied subject of business research. After all, the economic activity generated by these deals is huge—North American M&A deals in 2011 were estimated at $450 billion. But another reason, says Harvard Business School's Matthew...
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- 25 Sep 2000
- Research & Ideas
Cyber-Marketing: Scouting the Digital Communications Frontier
millions of customers. The third distinctive quality of the Web is something of a handicap. To be frank, the authors say, it is a boring medium when compared with television,...
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by Peter K. Jacobs
- 12 Aug 2008
- Op-Ed
Google-Yahoo Ad Deal is Bad for Online Advertising
increases from the arrangement, but critics claim Google would be the ultimate winner by consolidating more power in the market. Edelman prepared the remarks for a June 27, 2008, hearing, which was later rescheduled. Here is the prepared...
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- 04 Mar 2002
- Research & Ideas
Don’t Lose Money With Customers
relationships that are successful over time, the parties, despite obvious power disparities, work together to develop a spirit of mutual trust and cooperation that gradually brings a degree View Details
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by Peter K. Jacobs
- 22 Jul 2019
- Book
How to Be a Digital Platform Leader
challenges and opportunities posed by digital platforms, The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power is a new book by Harvard...
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by Martha Lagace
- 18 Nov 2010
- Research & Ideas
GM’s IPO: Back to the Future
retirees' medical benefits. And the CEO, CFO, and many board members were shown the door. The concessions from all sides were remarkable, given that the powers of the task force were limited. Compared with...
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- 12 Jul 2006
- Research & Ideas
Competition the Cure for Healthcare
with the wrong kind of competition, on the wrong things. Instead, we have a zero-sum competition to restrict services, assemble bargaining power, shift the cost to others, or grab more View Details
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