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Show Results For
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All HBS Web
(629)
- People (2)
- News (208)
- Research (318)
- Multimedia (1)
- Faculty Publications (57)
- 19 Apr 2004
- Research & Ideas
Ground-Floor Opportunities for Retail in India
Rangan brought together veterans of the retail world to share strategies for cashing in on what could be a new wave of organized retail in India. The discussion took place April 4 at the India Business Conference at HBS. Kishore Biyani...
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- 01 Oct 2001
- News
HBS Press Books in Brief
what loyalty means or how to build it. Reichheld, author of the 1996 bestseller The Loyalty Effect, outlines six principles of loyalty that can make the Internet a hospitable and highly profitable place for businesses to succeed. 20/20...
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- 06 Dec 2021
- News
Monaco's Digital Transformation
well the challenges that lay ahead. DIGITAL LEADERSHIP: Read how the president and CEO of Trusted Media Brands is spearheading digital innovation at her company in the 3-Minute Briefing: Bonnie Kintzer (MBA 1987). DIGITAL LEADERSHIP: Read...
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Jennifer Gillespie
- 14 Sep 2007
- Research & Ideas
How to Profit from Scarcity
the right place at the right price. Coca-Cola's mantra always has been to be within an arm's reach of desire. To be out of stock is to lose a sale or, worse, to lose a sale to a competitor. But marketers also understand that, by using the...
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- 25 Aug 2022
- News
Vision: To Go-Go
For all their variety, restaurants have two things in common: a kitchen where food is prepared and a dining area where customers consume it. But what if you could use technology to ditch the dining area and just keep the kitchen, trimming the costs—and the...
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- Profile
Justine Lelchuk
each day has in store for me. Finally, I was looking for a company that valued training and would support my decision to go to grad school." Deloitte Consulting met the criteria, placing her in a rotational program that exposed...
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- 01 Jun 2016
- News
3-Minute Briefing: Derek Bouchard-Hall (MBA 2004)
end of my career: knowing when to stop. I knew that the later in life I pushed embarking on a new career, the more difficult it would be. HBS seemed like an exciting place to make that transition. I didn’t know exactly what I would do...
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April White; photographed by Scott Clark
- 01 Dec 2017
- News
Yoga Inc.
amenities. (Bloomberg/Getty Images) “Yoga is at the core of our identity and culture,” Yeung continues. “It has kept us grounded in who we are as a company. It influences our brand strategy, the product categories we go after, and the...
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Deborah Halber
- Web
Gale Directory Library | Baker Library | Bloomberg Center | Harvard Business School
× Please sign in You need to log in to use the bookmarking feature. Sign In Baker Library | Bloomberg Center Search Find Services Ask Browse Databases Collections & Archives Guides Exhibits Find Books, Articles & More More Places HOLLIS...
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- 01 Mar 2014
- News
Case Study: Gazelle's New Predators
itself from a competitive perspective to continue its growth and stand out from the other industry players?" The Answers: "I would suggest looking at the business model and trying to extend the brand by extending the offering. Cellphones...
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- 31 Oct 2018
- News
Preaching with a Choir
volunteer experience as a musician with my background in consumer package goods marketing and my Harvard MBA training. “What we were looking to do is to take the Cadillac brand that is the Mormon Tabernacle Choir, re-energize it,...
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- 01 Jun 2015
- News
Alumni and Faculty Books for June 2015
Realms: Journeys in Pen & Paint by Krish V. Krishnan (AMP 184, 2013) (Shanti Arts LLC) This is the written and artistic chronicle of Krishnan’s travels around the globe as he explores and portrays places of awe-inspiring holiness,...
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- 07 Apr 2003
- What Do You Think?
Should Global Business Initiatives Be Devalued?
national brand? Who's responsible for a country's national brand? To what extent is it an important factor in determining the general success of global business initiatives? If it plays a critical role, to what degree should the world's business leaders be involved in...
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by James Heskett
- 17 Apr 2023
- Blog Post
Climate Stories Episode #14: Bonita Stewart (MBA 1983) – A Career Devoted to Creating the Future
DEI, and climate trailblazer.” When asked by Climate Stories, Garcia did not quantify specifically Deckers’ emission reductions, saying: “With our products being the biggest contributor to emissions, we have to focus on our materials. Our View Details
- 01 Sep 2012
- News
On a Sound Track
them in grassroots environments, such as the US Open of Surfing; the Vans Warped Tour; local skate, snow, and music events. We are continually building authenticity in the brand by going to the places where...
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- 16 Mar 2022
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports
Three months into his new role as SVP, Head of Marketing at Madison Square Garden Sports (MSG), Adam Laitsas (MBA 2016) looked out from his office onto a place that is equal parts inspiring and familiar. For three years, Laitsas regularly...
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- 01 Dec 2008
- News
Alumni Books
support a coherent business strategy. The successful execution of this strategy has made KFC China the industry leader in growth, profitability, market share, and brand recognition in the world’s fastest-growing economy. Megacommunities:...
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- Profile
Fereshteh Zeineddin
wanted to learn in a place where I would be surrounded by amazing people from different places and backgrounds. HBS was a perfect fit." "Do you know how you've changed?" At first, Fereshteh's...
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- 01 Jun 2017
- News
In My Humble Opinion: Jen Wong (MBA 2004)
folks who have worked at pure-play digital companies. Both love the brand equally, but they have different ideas about what is possible for the brand.” The bleeding edge: “Is a place every company should...
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April White
- 25 Jan 2011
- First Look
First Look: Jan. 25
PublicationsThe Strategic Use of Brand Biographies Authors:Jill Avery, Neeru Paharia, Anat Keinan, and Juliet Schor Publication:Research in Consumer Behavior (forthcoming) Abstract We introduce the concept of a View Details
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Sean Silverthorne