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- 07 Apr 2015
- First Look
First Look: April 7
strategies for launching them for 10 years. In this article he draws on research on dozens of platform sites and products to offer a framework for building a successful platform business. It involves asking five basic questions: (1) Can I...
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Sean Silverthorne
- 20 Jul 2010
- First Look
First Look: July 20
restrictions. Woolf had been farming crops for more than 30 years, but this was the first time they suffered a water shortage so severe that crops had to be abandoned in the field. Even if there was...
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Martha Lagace
- 21 Jul 2009
- First Look
First Look: July 21
globalization plans are thwarted. Already Latin America's leading candy producer and an exporter to over 100 countries, Arcor analyzes how it can become truly global with production facilities and distribution networks in various regions,...
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Martha Lagace
- Spring 2012
- Article
Sustainability at Dow Chemical
By: Robert G. Eccles, Kathleen M. Perkins and Mark Weick
Dow Chemical Company, which was founded in 1894, is now the second-largest chemical company in the world. From the outset, the company has been committed to high-technology research and commercial innovation in chemistry, advanced materials, and agro-sciences. But if...
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Value Creation;
Corporate Strategy;
Chemicals;
Environmental Sustainability;
Innovation and Invention;
Chemical Industry
Eccles, Robert G., Kathleen M. Perkins, and Mark Weick. "Sustainability at Dow Chemical." Journal of Applied Corporate Finance 24, no. 2 (Spring 2012): 38–44.
- 09 Apr 2012
- Research & Ideas
Who Sways the USDA on GMO Approvals?
it's less clear how companies sway the regulatory agencies that enforce them, which are more isolated from the direct effects of money or persuasion. “If a company can get enough farmers to support the product and they write letters, then...
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- 29 Jun 2007
- First Look
First Look: June 29, 2007
certify structured products with a low default likelihood as safe and from a large supply of investors who view them as such. Download the paper: http://www.hbs.edu/research/pdf/07-102.pdf The Persuasive Appeal of Stigma Authors:Michael...
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Martha Lagace
- 12 Feb 2013
- First Look
First Look: Feb. 12
policies, the most obvious being a transition to more efficient agriculture. Other beneficial policies include accelerating the establishment of Protected Areas, ensuring that tree crop plantations are located on degraded land rather than...
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Sean Silverthorne
- 07 Aug 2006
- Research & Ideas
Whatever Happened to Caveat Emptor?
Many of us learned at an early age the expression caveat emptor, or let the buyer beware. The phrase conjured up an image of a roiling, rollicking market that consumers best entered equipped for battle and prepared for disappointment—or worse—if a View Details
- 20 Feb 2008
- First Look
First Look: February 20, 2008
groups: (1) a treatment group that receives all DrumNet services, (2) a treatment group that receives all DrumNet services except credit, or (3) a control group. After one year, DrumNet services led to an increase in production of...
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Martha Lagace
- 15 Nov 2018
- Book
Can the Global Food Industry Overcome Public Distrust?
JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in...
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- 02 Apr 2001
- Research & Ideas
Not All M&As Are Alike—and That Matters
competitors in geographically fragmented industries; to extend into new products or markets; as a substitute for R&D; and to exploit eroding industry boundaries by inventing an industry. Despite the massive number of books and...
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by Joseph L. Bower
- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
Rewards Of Channel Stewardship The concept of channel stewardship is meant to appeal to any organization in the distribution channel that wants to bring a disciplined approach to channel strategy. As mentioned, a channel steward might be the maker of the View Details
- 28 Aug 2012
- First Look
First Look: August 28
of 10‐year sustainability‐related goals. In an effort to meet such goals, the company invested a total of $1 billion in environmentally beneficial products such as new seeds and traits in Dow's AgroSciences business, solar shingles, and...
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Sean Silverthorne
- 18 Oct 2017
- Research & Ideas
How Economic Clusters Drive Globalization
to move into palm oil—a much more capital intensive crop to process, with higher barriers to entry for small farmers. Geopolitical forces also played a part in the palm oil industry’s development, Giacomin says. After World War II,...
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- 18 Apr 2012
- Research & Ideas
HBS Cases: Who Controls Water?
must grow crops even as the available water supply to his operation is curtailed by drought conditions, court decisions, and quotas imposed by government agencies. The case examines how water, a basic building block of agriculture, is...
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- 09 Jul 2018
- Research & Ideas
Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)
way of getting the job done.” Because of that, companies must always overcome customers’ “status quo” bias. That’s especially true, says Cespedes, when a company is introducing not just a new product but an entirely new View Details
- 23 Jan 2007
- First Look
First Look: January 23, 2007
http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=407028 Embrapa Harvard Business School Case 507-019 Brazil's national agricultural research corporation, Embrapa, has developed an integrated crop and livestock View Details
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Martha Lagace
- 02 Jul 2014
- What Do You Think?
Are Today’s Business Heroes Challenging Our Ideas About Leadership?
concerned about the outcomes of business practices and products on our global society, and evaluate leaders accordingly." Yadeed Lobo commented that "the mark of a great leader is the impression they leave on any employee."...
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by James Heskett
- 29 May 2020
- Op-Ed
How Leaders Are Fighting Food Insecurity on Three Continents
AmeriCorps service members, it now is focused on maximizing food production by expanding growing space and adjusting crop plans. The goal is to double last year’s harvest of 3 tons of food, which is being...
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- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
perspective. "I'd never actually heard a product speak," he recalls. "It was like listening to a can of Coca-Cola explain how it would like to be marketed." That initial encounter inspired Deighton to write...
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