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All HBS Web
(554)
- News (52)
- Research (448)
- Events (1)
- Multimedia (1)
- Faculty Publications (142)
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- 18 Jun 2001
- Research & Ideas
Tech Investment the Wise Way
here cover a wide range including outright sale, renting, charging by the transaction, advertising and subscription models, licensing, or even giving away the product and selling after-sale support and services. Having a sense of price...
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- 09 Mar 2020
- Research & Ideas
Warring Algorithms Could Be Driving Up Consumer Prices
antitrust authorities, who fear they could ultimately harm consumers by raising prices above typical competitive levels. It doesn’t seem too long ago when a price change was a major strategic decision for companies, requiring extensive data analysis, management...
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- 29 Jan 2007
- Research & Ideas
The Business Press Is a Watchdog that Bites
by advertising revenue. On the other hand, he detected clear bias in the types of companies that the press targets for special scrutiny. For this reason, business people are wise not to underestimate the ability of the press—particularly...
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- 04 Apr 2019
- Cold Call Podcast
Can Mark Zuckerberg Rebuild Trust in Facebook?
to grow this advertising model in ways that have exceeded anyone's expectation. And just think about it, there are 7.5 billion people on the planet and a third of them [have used]on Facebook? I mean, wow, this is crazy. Kenny: What were...
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Re: Gerardine A. Doyle
- 24 Apr 2012
- First Look
First Look: April 24
Watson Publication:In Effective Auditing for Corporates: Key Developments in Practice and Procedures, edited by Joe Oringel, 161-178. London: Bloomsbury Information Ltd., 2012 Abstract In the wake of the recent financial crisis,...
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Carmen Nobel
- 07 Feb 2012
- First Look
First Look: February 7
minimizes a convex approximation of this metric. We further develop an exponential penalty approach and show that its computational performance is far superior and its trade-off between delay and fairness compares favorably. In our results, we demonstrate the View Details
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Sean Silverthorne
- 07 Jun 2011
- First Look
First Look: June 7
their effects and achieve better outcomes in competitive contexts. Working Papers"DEFENSE ACQUISITION REFORM: An Elusive Goal-1960 to 2010 Authors:J. Ronald Fox, David Allen, Thomas Lassman, Walton Moody, and Philip Shiman An...
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Sean Silverthorne
- 28 Jan 2014
- First Look
First Look: January 28
propose the Attention-contingent Advertising Strategy, a framework to match the most effective approach to the quality of attention contingently available. As the value of attention rises, marketers need to...
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Sean Silverthorne
- 30 Apr 2013
- First Look
First Look: April 30
(fence-sitters) provide the change agent with an affective basis to coopt them. This cooptation increases the probability that the organization will adopt the change. By contrast, strong ties to potentially influential organization members who disapprove of a change...
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Sean Silverthorne
- 21 Apr 2009
- First Look
First Look: April 21, 2009
businesses outperform both single-unit firms and multi-unit firms composed of unrelated businesses. Explanations for this relationship between focus and firm performance have largely centered on economies of scope achieved by sharing common resources, such as View Details
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Martha Lagace
- 10 Apr 2018
- First Look
First Look at New Research, April 10, 2018
religiosity at the individual level and employing a religious prime. That is, the more religious people are, the less willing they are to follow through on novel purchase opportunities that arise during their grocery shopping trips. This View Details
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Sean Silverthorne
- 10 Jul 2018
- First Look
New Research and Ideas, July 10, 2018
companies, where decision rights and incentives can be murky, and the effects of any given choice can be tough to pin down. So the authors chose a “lab rat” with fewer barriers to understanding—the venture capital industry. VC firms are...
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Dina Gerdeman
- 06 Dec 2011
- First Look
First Look: Dec. 6
http://hbr.org/product/flying-without-a-net-turn-fear-of-change-into-fuel/an/10297-HBK-ENG The Real Consequences of Market Segmentation Authors:Sergey Chernenko and Adi Sunderam Publication:Review of Financial Studies (forthcoming) Abstract We study the real View Details
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Sean Silverthorne
- 30 Sep 2002
- Research & Ideas
Use the Psychology of Pricing To Keep Customers Returning
big bucks in the minds of most consumers. We see similar efforts by magazines that advertise their low per-issue prices or insurance companies that break the cost of their premiums down to a low, per-day cost. All these efforts are...
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by Manda Mahoney
- 05 Jul 2011
- First Look
First Look: July 5
and threats to organizations and conclude with a research agenda that more fully accounts for the potential of community forms to be a creator (and a possible destroyer) of value for organizations. Download the paper: http://www.hbs.edu/research/pdf/11-131.pdf Network...
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Sean Silverthorne
- 24 Jan 2017
- First Look
First Look at New Research: January 24, 2017
net shareholder payouts were offset by net debt issuances and, thus, were effectively recapitalizations rather than firm-shrinking distributions. After excluding marginal debt capital inflows, net shareholder payouts by public firms...
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Sean Silverthorne
- 19 Feb 2013
- First Look
First Look: Feb. 19
receiving JCP Cash coupons and circulars advertising the week's specials, were slow to embrace the new pricing format and began leaving the retailer in droves. Under enormous pressure to turn things around as the all-important...
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Sean Silverthorne
- 10 Dec 2012
- Research & Ideas
Why We Blab Our Intimate Secrets on Facebook
targeted advertising for the same reason: they didn't want anyone tracking their behavior. On the other hand, millions of people routinely share the most intimate details of their lives via various social media sites. With a series of...
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by Carmen Nobel
- 30 Jan 2018
- First Look
January 30, 2018
practice related to AI in developing countries. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=52296 December 2017 Journal of Advertising Research Rethinking the Profession Formerly Known as Advertising: How Data...
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Sean Silverthorne
- 15 Aug 2017
- First Look
First Look at New Research and Ideas, August 15, 2017
"reasonableness" review. Second, Delaware courts should apply basic game theory to identify the deterrent effect of match rights and new economy asset lockups. And third, Delaware courts should take a functional approach to deal...
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Sean Silverthorne